The biggest risk to your business isn’t competition — it’s making pricing, growth, and investment decisions without a CFO in the room.
Yet, most SME professional services and technology companies find hiring a full-time CFO at £150k+ cost prohibitive. Instead, they lean on traditional accountants or inexperienced finance staff for strategic support.
The result? Critical decisions around growth, scaling, pricing, and investments are made without the financial leadership needed to succeed. Growth stalls, margins shrink, cash flow evaporates, and opportunities pass by.
Our Proposition
We are a specialist Fractional CFO consultancy for creative agencies, consultancies, SaaS, and technology companies, providing sector-specific CFO services on a fractional or fixed-term project basis— without the hefty price tag of a full-time CFO. With 20 years of sector-specific, board level experience, we provide ambitious founders and CEOs with strategic CFO services that deliver faster growth, stronger margins, cash flow resilience and higher valuations.
Our mission is simple: to give you the financial strategy, scenario planning, value optimisation and tactical execution to grow faster, scale smarter, optimise profitability and build cash flow resilience. Every decision we guide is aligned with maximising your company’s valuation in each growth cycle.
We combine:
🎯 20 years’ experience driving growth in creative and technology companies
📊 Commercial, sector-specific expertise – we understand the competitive pressures, pricing models, cash flow cycles, and client dynamics unique to your industry
🧩 Hands-on execution – not just advice, but delivering financial systems, KPIs, and hands-on tactical execution that directly improve performance.
Learn how we help companies grow faster, scale smarter, optimise margins and maximise business value with our part-time CFO services for creative https://grey-unicorn.co.uk/insight/f/6-ways-financial-modelling-can-help-build-a-tech-unicorn-business










